Q: Which accent sounds the most friendly to you?
Rank
Accent
Percentage
1.
American
19.5%
2.
British
13.6%
3.
Australian
8.8%
4.
Canadian
8.7%
5.
German
5.7%
6.
French
5.5%
7.
Scottish
3.2%
8=
Italian
3.0%
8=
Austrian
3.0%
9=
Spanish
2.8%
9=
Irish
2.8%
10.
Indian
2.2%
_Please find the full survey dataset used throughout this study_ _here_
[2]_._
MinimumDespoitCasinos.org [1] can reveal that Americans have the highest
chance of being considered friendly, with 1 in 5 stating the American
accent as the friendliest (19.5%).
The British accent is the second most favoured, with 1 in 7 identifying
this accent as sounding the most friendly (13.6%). This corresponds with
a recent study which uncovered that the British accent is the most
likeable accent globally, with 45% of respondents stating they enjoy
hearing their native language spoken with a British accent.4
The Australian accent places third, with almost 1 in 10 respondents
considering this accent to be friendly (8.8%). While the Kiwi accent is
often regarded as close resemblance to the Australian accent, primarily
distinguished by vowel pronunciation, New Zealanders ranked 15th
overall. Just 1 in 100 respondents identified the Kiwi accent as the
most friendly, this is despite previously being deemed the 'sexiest’
accent in 2019.5,6
Despite the Canadian accent being the most closely related to General
American English, with similar rules for pronunciation and accent, the
Canadian accent received 10.8 fewer percentage points than
American–with just 1 in 12 selecting it as the most friendly accent
(8.7%), and ranking fourth overall.
German ranks fifth amongst the friendliest accents, with 1 in 20 survey
participants (5.7%) naming the accent as the most friendly-sounding.
This is despite German often being considered as a harsh accent compared
to its European counterparts. This is partially due to the phonetics of
the accent, with vowels typically spoke much sharper, and consonants
pronounced with much more force. 7

