For example, the Holiday Inn at Glendale Stadium has been completely sold out since last year and the average room rate is $800 – $900/night over Super Bowl week. The Super Bowl is a massive cash cow for any host city, especially the hospitality industry. For example, more than 150,000 visitors came to LA for last year’s Super Bowl, which generated up to $477M in economic impact.
Tens of thousands of fans are expected to descend upon Glendale in the coming weeks, not to mention the thousands of vendors, sponsors, and media who all need hotels, not to mention the football teams themselves. The Super Bowl has become a week-long activation with corporate events, private parties, concerts including the Super Bowl Music Fest, almost like a SXSW festival atmosphere.
A successful and profitable Super Bowl week will certainly give Glendale and nearby hotels an economic boost as they close out Q1. Even though it’s the high season in Phoenix, savvy hotel
sales managers would be wise to offer Super Bowl guests some discount, voucher, points, or rewards for future hotel stays as an incentive to become a repeat customer.
Sky High Hotel Rates
Some of the closest hotels near Glendale’s State Farm Stadium are going for $800 to $900 a night, and these are 2- or 3-star hotels or airport hotels. Anything fancier, you’re looking at $1500/night at least. On the more affordable end, a Motel 6 in Glendale will cost you $500 a night, while a VRBO may run you $2000 a night.
Tips if You’re Going
HotelPlanner recommends being flexible with arrival and departure dates to save money on the hotel bill. Your best bet this close to game time is to find a 2- 3-star hotel in a surrounding suburb and be willing to drive 20 to 30 miles into Glendale.
All Inclusive
Luksusowy kwartalnik turystyczno-podróżniczy. Od 2004 roku opisujemy miejsca, do których warto lecieć dłużej niż na weekend, i ludzi, którzy je prowadzą.
