The Excelsior Palace Portofino Coast, the exclusive facility located in Rapallo, in Italy’s Liguria region, joins the Jacuzzi® Sensational Wellness™ project, the Jacuzzi® initiative dedicated to all hospitality businesses that focus on wellness as a new business, visibility and user service opportunity.
Located in a privileged position 2 km from Santa Margherita, facing over the bay of Rapallo to the east and over the Portofino coastline to the west, since the early 1900s the Excelsior Palace has epitomised the dolce vita, that attracted the international élite, thanks to its natural beauty and legendary art of hospitality. In each of the bedrooms, in a crescendo of spaces and views, this sumptuous facility has ensured stays of an unparalleled tenor, characterised by the elegant opulence typical of 5-star luxury hotels, in which the colours of the sun and the sea tinge the furnishings, and the windows, like a painting, open out onto landscapes that instil a feeling of wellness.
That wellness is one of the reasons that guests from around the world continue to choose the Excelsior Palace Portofino Coast as a place to wind down, thanks to its subdued and quiet facilities and solutions developed by Jacuzzi®. These most notably include four City™ Spa and an Aura whirlpool bath in the most exclusive suites, as well as some 3 Profile hot tubs located in the heart of the Beach Club.
The Jacuzzi® City™ Spa brings a new dimension to home wellness, in which design and advanced technology merge to create a total comfort experience. With its two lounge seats and jets positioned at 30°, in just 2.4 m2, the tub is both an authentic professional whirlpool bath and a true hot tub, for use both indoor and out. Thanks to its compact design and limited load, it can be installed anywhere, making it the ideal solution for both homes and small wellness facilities or the communal areas of hotels. Jacuzzi® Aura stands out for its sober, essential and highly sophisticated design. Its sunken installation makes it possible to submerge the body completely, in order to fully enjoy an unparalleled whirlpool experience.
The chrome-plated brassware set is characterised by a highly refined minimalistic design: it comes complete with a hand shower and mixer tap, and a special deviator makes it possible to direct the jets to adjust the whirlpool effect. The Jacuzzi® Profile is not simply a hot tub or “wellness machine”, but a truly unusual “location”. Featuring soft, squared-off contours that make it gentle yet rebellious, it helps anyone who gets into it to escape from their routine and be rid of all tension. Equipped with lounge seats, a stereo with subwoofer and middle-tweeter surround sound, jets with stainless steel flange covers, an aromatherapy blower, variable colour lighting and an ozone generator, it is a comprehensive solution for those who wish to experience genuine peace and total serenity.
Giorgio Terzuolo, Brand and Communication Manager Jacuzzi® EMEA & Asia, says: “Consumers are increasingly tending to base their choice of hotel or resort on whether it has a wellness centre. Being able to offer guests during their stay the exclusivity and benefit of an authentic Jacuzzi® whirlpool bath or hot tub is an undeniable added value. This is why many facilities – including locations of great prestige like the Excelsior Palace Hotel – decide to join the Jacuzzi® Sensational Wellness™” project.
This is confirmed by Aldo Werdin, Managing Director and CEO of the facility, who added: “Here at the Excelsior Palace we strive to offer our guests a relaxing holiday in absolute comfort. This is why our wellness amenities are based on products manufactured by Jacuzzi®, a brand name that is synonymous with quality and perfectly satisfies the high wellness and relaxation expectations of our clientele”.
Hotels and residences which become Jacuzzi® Sensational Wellness™ centres can take advantage of the brand’s offering in the most flexible way, tailored to their particular needs. Jacuzzi® consultants are always on hand to help customers find the best solution, with a privileged purchase formula and a nationwide after-sales service. Jacuzzi® ensures great flexibility and ease of implementation for all solutions, responding to all requirements in terms of timing and customised installations.

