2023 European Capitals of Smart Tourism at ITB Berlin

2023 European Capitals of Smart Tourism Pafos (Cyprus) and Seville (Spain) are participating in ITB Berlin 2023. Representatives from the two cities will be at the European Capital of Smart Tourism stand (Hall 20, stand 303).

The two cities are setting the standard in a form of tourism that is accessible, digital, sustainable and creative. For tourists, this means better experiences, for locals, it means they can make the most out of their city, as well as better jobs, and, for the environment, it means a greener future. These leading practices include:

Pafos:

• Tourists can take a deep dive into the city’s history thanks to smart signs. These are dotted around the city and guide visitors with interactive tours, offering descriptions, audio and video content in all languages. All you need to take part is a smart phone.
• Pafos can be a dry place, so to ensure resources are used efficiently, the city has installed a smart and integrated water management system. It is already proving to be a huge success, with reductions in water loss and unpriced water of up to 20%.

Seville:

• Celebrations and festivals are being made fully accessible thanks to the SEVILLE ACCESSIBLE app. This tool entails integrated maps and routes, as well as noiseless schedules. It also points towards the most accessible attractions, suitable for people of all abilities.
• The Kleos App is remixing species, spaces and music in the green areas of Seville. The app provides a soundtrack, containing musical excerpts specifically created for certain plants and areas in the city. This means users can go for a walk and listen to a playlist that has been expertly curated for their surroundings.

The European Capital of Smart Tourism is an EU initiative that aims to promote smart tourism in the EU by rewarding cities for their pioneering smart tourism approaches in accessibility, digitalisation, sustainability, and cultural heritage and creativity. Built on the successful experience of a preparatory action proposed by the European Parliament, the initiative seeks to foster innovative, sustainable, and inclusive tourism development, as well as spread and facilitate the exchange of best practices.

To secure a one on one meeting with the capitals, you can book an appointment here: info@SmartTourismCapital.eu

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